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Before Valley View Mall opened in 1980, shopping in La Crosse happened downtown, mostly between 4th and 6th Streets. The big local name was Doerflinger’s at 4th and Main. At the opposite end of the same block, you could find Herberger’s on 5th, and not too far from there were Sears and JCPenney. For years, […]
The post Before the mall, Sears, JCPenney and Herberger”s ruled in downtown La Crosse appeared first on WIZM 92.3FM 1410AM.
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